We just received word that LG Seeds increased their sales by 21% in 2011—along with a complete sellout of several products. A big kudos to our client on reaching those amazing results!
LG provided us insight on what helped to drive the metrics, including: the strategy behind the LG Advantage, our creative approach behind the “BIG” campaign, our execution of the seed guide and other marketing materials—and our service. The LG team said they have also received great feedback from management, salesmen and customers on the campaign.