By partnering with Captello, Simantel now offers a lead capture solution to fit any event size. 

Peoria, IL — Simantel, an award-winning marketing agency serving B2B brands, has announced a partnership with Captello, a leading provider of lead capture and event engagement solutions. Through this partnership, Simantel will add to their capabilities by providing an event lead capture solution to brands using events to gain the attention of new customers.

“Businesses continue to embrace events as a key marketing strategy. The importance of effectively capturing and managing those in-person leads has become a top priority,” said Abby Bell, vice president at Simantel. “We recognize this need and selected Captello as our partner to deliver a comprehensive solution.”

Captello offers a suite of event lead capture tools that streamline the lead collection process and provide valuable insights into event performance. With features such as customizable lead capture forms, badge scanning capabilities, and real-time lead tracking, businesses can easily capture and qualify leads, resulting in higher conversion rates.

“Many brands struggle to incorporate offline behavior with online or digital tracking,” said Bell. “Even those who specialize in these technologies often struggle to create a strategy for their events that effectively captures ROI. With Captello we can help our clients capture good data, flag leads and even gamify their event participation as part of the full customer journey.”

Simantel’s focus on the overall customer experience —creating experiences that delight customers at every touchpoint with a brand — makes the partnership with Captello a natural extension for its business. Whether it’s a small trade show or a large industry conference, brands can rely on Simantel’s expertise and Captello’s robust platform to efficiently capture leads and gain actionable insights to fuel their marketing strategies.

“We’re excited to partner with Captello to bring their innovative event lead capture solution to our clients,” said Tim Leesman, principal at Simantel. “Captello’s technology aligns perfectly with our commitment to providing our clients with the tools they need to succeed in today’s competitive landscape.”

“With Simantel’s deep expertise in customer experience and Captello’s cutting-edge event lead capture technology, this partnership is set to empower businesses to maximize their event ROI and drive growth,” said Ryan Schefke, Captello CEO. “Businesses can now focus on engaging with attendees and building relationships, knowing that their lead capture process is in capable hands.”

To learn more about Simantel’s partnership with Captello and the scalable event lead capture solutions offered, visit https://www.simantel.com/captello/.

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About Simantel: Over 40(ish) years of serving brands with creative and strategic marketing.Whether it’s construction, mining, energy, agriculture, transportation, education, finance or healthcare, Simantel helps brands set the bar in their markets. Our work has taken us around the world while being happily located in the heart of America. We do it online and off, nationally and globally, and we do it all with a focus on improving the customer experience. Simantel was founded in 1980ish in Peoria, Illinois and has grown into having 150+ team members now in 22 different states. Learn more atSimantel.com.

About CaptelloCaptello is a leading software company that specializes inUniversal Lead CaptureandEvent Engagementsolutions. Recognized for its award-winning app and 24/7 world-class support, Captello offers brands and event professionals an end-to-end solution for creating standout brand experiences. With a dedication to innovation, quality, and data security, Captello continues to pave the way for the future of event engagement.