Burning Questions from This Year’s Marketing Sweats Guests
…solid research plan is at the foundation of any good rebrand project. Listen to what your customer’s are telling you and leverage the data to inform your creative. Listen to…
…solid research plan is at the foundation of any good rebrand project. Listen to what your customer’s are telling you and leverage the data to inform your creative. Listen to…
…the last 2 years alone, 90% of the data was generated On average, Google now processes more than 40,000 searches EVERY second (3.5 billion searches per day) There’s no shortage…
…the preferred approach. In recent months, we’ve seen a rise in requests for animated display banners so we went back to the data to see, have the trends changed? Although…
…to operate within. Maybe we’re stuck with a less than ideal tech stack. Maybe we just don’t have and can’t append the data needed to enable an experience and instead…
…of agencies measure the success of these campaigns on the quality of candidates, rather than a number driven KPI we are often tasked with. Access to data like the lift…
…explained. “With Captello we can help our clients capture good data, flag leads and even gamify their event participation as part of the full customer journey.” Simantel’s focus on the…
…brands to build trust, ensure that they’re good stewards of their data and privacy and that the companies stand for more than the products and services they provide. And as…
…format and channel while data becomes both more prevalent and more heavily monitored. Marketers are expected to wear so many hats – and while we champion the generalist – redistributing…