Analytics and Research Archives

Let’s get technical for a minute with this Q&A that every digital marketer that works in email marketing should know about.

LG Seeds and Simantel partnered to bring excitement and new interest to the agriculture industry.

Our take on where the most successful marketing leaders will be pushing their organizations next year.

Resending emails can serve marketers well, but only if thoughtfully deployed. Start making them work to your advantage.

Get valuable user behavior insights when you connect Google Analytics website data to your known marketing contacts.

You decided you need personas. Great! Now where do you start? Here are two types to consider when planning your research.