We all have stories. Stories about people and experiences that make us who we are today. And guess what, brands are no different. They have stories about their mission, the work they do and what makes them stand out from the rest.
For quality of life brands, it’s often about whose life they changed. Video is perfect for brands to tell their truth in an unforgettable way. Not only that, but our brains love visual storytelling. Studies suggest that the average viewer remembers 95 percent of a message when it’s watched versus only 10 percent when read. With that said, get a glimpse into how our clients are using video to help people connect with their stories.
Source: https://iide.co/shocking-statistics-about-video-marketing/
